Motor Valley Road Trip to the Ferrari, Lamborghini, and Ducati Factories

8 Hours
Group Activity

From (USD) $363 Per Person

Motor Valley Road Trip to the Ferrari, Lamborghini, and Ducati Factories

8 Hours
Group Activity

From (USD) $363 Per Person

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      Motor Valley Road Trip to the Ferrari, Lamborghini, and Ducati Factories

      Bologna, Italy
      From (USD) $363 Per Person
      • Ferrari Museum: This exclusive tour lets you skip the line and immerse yourself in the world of Ferrari faster. Trace the evolution of the revered speedster from its 1947 debut to its legendary descendants – Pininfarinas, Testarossas, Spiders and more.
      • Lamborghini Museum: Marvel at a collection that includes famous Formula 1 racers, the iconic Countach, and the 1963 350GT, the first Lambo ever. Then tour the actual production line, where dreams are put together with near-fanatical obsession. the stuff of dreams, and help production workers put together part of an actual vehicle.
      • Ducati Museum: Dramatically renovated in 2016, this celebration of Ducati's "90 years of passion" offers Ducatistis even more opportunities to commune with their beloved brand, including a visit to the factory floor.
      About this Bologna Tour

      You can talk engineering and handcraftsmanship and 0-60 times and "proud racing heritage" all you want. Italian supercars are about sex.

      "Young or old, gay or straight, hair-highlighted hipster or bush-bearded loner, guys dig cars," reported Men's Health in a 2011 "Techlust" column. "Cars are a focal point for testosterone." Indeed, for men, the mere sight of a Ferrari F12 Berlinetta has the hormone-surging, head-snapping pull of a Swimsuit Edition model in line at the post office. In a swimsuit. They can't help but stare, glassy-eyed and slack-jawed.

      It's no secret that men's higher brain functions short-circuit in such situations. It's the reason Ferruccio Lamborghini christened his iconic 1974 V-12 coupe "Countach," a common Northern Italian expression of awe at the sight of a beautiful woman. (And, according to legend, the only reaction Lambo's chief designer could muster on first sight of the Countach prototype.)

      But while these speed machines are visual Viagra for men, women may respond more to aural stimulation. In a 2008 study, men and women listened to sound recordings of revving Ferraris, Lamborghinis, and a four-cylinder compact. About half the men showed signs of sexual arousal. But all of the women did. In fact, the economy car's wimpy whine actively alienated them, while men showed no response.

      All of which makes this Motor Valley museum tour a most unmuseum-like experience. It's about passion, pure and primeval. The sights and sounds of these sports cars and super-cycles are supreme sensory thrills, regardless of gender or sexual orientation. In other words, this isn't a tour just for car buffs and gearheads. It's for anyone with a pulse.

      The fast and the curious: Manufacturer's Shocking Retail Price

      The first thing people ask at Motor Valley museums (once they're regained the power of speech) is: "How much?" Well, Ducati's hand-built, limited-production Desmosedici, a cycle with more horsepower than most cars, goes for upwards of $73,000. Be prepared to shell out more than $400K for Lamborghini's Aventador. And Ferrari's 950-horsepower LaFerrari (only 499 were produced, from 2013-15) retailed for more than $1.4 million.

      Getting prepared
      Tour Participation Requirements
      Great photo opportunities Great photo opportunities
      Bring photo ID Bring photo ID
      Bring money Bring money
      Wear comfortable shoes Wear comfortable shoes
      Wear Hat Wear Hat
      Wear Sunglasses Wear Sunglasses
      Cancellation policy

      Full refunds issued for cancellations made 7 full days prior to the date and time of requested services. Cancellations made within the 7-day and 72-hour window will receive a 50% refund of purchase total. Purchases are non-refundable inside of 72 hours.

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      Your order is subject to TourTrek's Booking Ticket Agreement, including all TourTrek and GoBe policies incorporated therein.

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